Install Cleartrip Android App from Google Play Store. Converts on:
Install & First Launch Conversion Flow:
1. User clicks on Install button in Google Play Store.
2. User opens the app for the first time.
3. Install is counted and credited. Tracking Information:
Frequency - Real time
Mobile - Available
App - Available Promotion Methods:
Text Link - Not Allowed
Banner - Allowed
Incent - Not Allowed
Non Incent - Allowed
POP Traffic - Not Allowed
Native Ads - Not Allowed
Social Media - Not Allowed
Facebook Ads - Not Allowed
SEM - Brand Keyword(s) - Not Allowed
SEM - Generic Keyword(s) - Not Allowed
SEM - Brand + Generic Keyword(s) - Not Allowed Special Instruction:
1. Payouts for the installs will be as per below the CR maintained.
|CR for Bookings ||CPI in INR |
|CR<0.5% ||0 |
|0.5%<=CR<1% ||8.4 |
|1%<=CR<2% ||17.5 |
|2%<=CR<3% ||27.3 |
|3%<=CR<4% ||38.5 |
|CR>=4+ ||49 |
2. Event Attribution Window: 10 days.
3. Traffic: Strictly Non-Incent Only.
4. Payout is on a last click attribution
5. Installs will follow 1 day last click attribution
6. Booking made within 10 days of install are eligible for payout
7. Cleartrip will specify a daily install cap at the beginning of every month
8. No point should the weekly average number of installs (daily install) exceed 110% of the daily install cap’